We hope the information in our social media guide has given you a helpful overview of social media. Feel free to revisit any section at any time.
Before you get started, it would be a good idea to run through the following checklist:
- I know my employer’s policy on social media and messaging
- I have considered how to present my professional profile on social media
- I have a set of rules around ethics and professionalism that I will follow
- I have considered how to protect my privacy
- I have a policy on acceptable comments (if publishing a page, e.g. Facebook)
- I know what I want to achieve by being on social media
- I know who I’m trying to connect with
- I know which network(s) or messaging platforms I’m going to use
- I know how I’m going to measure the effectiveness of my activity
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